Have you noticed that your banner ads rarely get clicked on? Banner ads used to be a very effective method of advertising, but the web has become bloated with banner after banner. As a result they're largely ignored today.
But did you know there is a simple and effective way to get people to click on your banners?
The click-through-rates of text links is roughly 4 times that of banner ads. Text links tend to give a prospective customer more useful information about the link and less hype. And with a text link you avoid the headaches that you get when staring at flashing banners.
Of course the main problem with text links is that most banner exchange programs and sites that sell advertising use banners. So to advertise on most sites you have to have a standard 468 x 60 pixel banner to use in your ad campaigns.
This poses a dilemma for advertisers but there is a simple solution: Make your banners look like text links!
The process of creating banners of this type is a very simple one, but there are several steps involved:
1. Create a regular text link in HTML. You can use any background color that you wish, but do keep in mind that a white back-ground will blend in with most web sites and your banner will appear more like a regular text link.
Now preview the link in your HTML editor or your web browser.
2. When the link looks exactly the way you want it to look, simply press the "Print Screen" button on your keyboard. This copies the contents of the screen (including your text link) to the Windows clipboard.
3. Open up the Windows "Paint" program. You'll find it under "Accessories" on the "Start menu".
4. Click "Edit" and then click "Paste".
5. You'll now see the screen shot that you made with the "Print Screen" key. Save this as a JPEG image:
On the "File" menu, click "Save As". Type a name for the new image in the "File Name" box. In the "Save As Type" drop-down box, select JPEG. Now click "Save". You now a JPEG image of the screen shot that you took with the te xt link in it.
6. Open the image in your favorite photo editor (I use MGI PhotoSuite). Carefully crop the image around the text link until it measures exactly 468 x 60 pixels. If you need other banner sizes (buttons or skyscrapers for instance), simply crop your image to the size needed.
You now have a banner ad that looks like a text link! Use this for your ads and banner exchange campaigns and enjoy a much higher click-through-rate than you would receive with traditional banners!
Sunday, August 7, 2011
How do I add my site to Google's search results?
Inclusion in Google's search results is free and easy; you don't even need to submit your site to Google. Google is a fully automated search engine that uses software known as "spiders" to crawl the web on a regular basis and find sites to add to our index. In fact, the vast majority of sites listed in our results aren't manually submitted for inclusion, but found and added automatically when our spiders crawl the web.
To determine whether your site is currently included in Google's index, just perform a search for your site's URL. For example, a search for [ site:www.google.com ] returns the following results: http://www.google.com/search?hl=en&q=site%3Awww.google.com+
Although Google crawls billions of pages, it's inevitable that some sites will be missed. When our spiders miss a site, it's frequently for one of the following reasons:
Consider creating and submitting a detailed Sitemap of your pages. Sitemaps are an easy way for you to submit all your URLs to the Google index and get detailed reports about the visibility of your pages on Google. With Sitemaps, you can automatically keep us informed of all of your current pages and any updates you make to those pages. Please note that submitting a Sitemap doesn't guarantee that all pages of your site will be crawled or included in our search results.
To determine whether your site is currently included in Google's index, just perform a search for your site's URL. For example, a search for [ site:www.google.com ] returns the following results: http://www.google.com/search?hl=en&q=site%3Awww.google.com+
Although Google crawls billions of pages, it's inevitable that some sites will be missed. When our spiders miss a site, it's frequently for one of the following reasons:
- The site isn't well connected through multiple links to other sites on the web.
- The site launched after Google's most recent crawl was completed.
- The design of the site makes it difficult for Google to effectively crawl its content.
- The site was temporarily unavailable when we tried to crawl it or we received an error when we tried to crawl it. You can use Google Webmaster Tools to see if we received errors when trying to crawl your site.
Consider creating and submitting a detailed Sitemap of your pages. Sitemaps are an easy way for you to submit all your URLs to the Google index and get detailed reports about the visibility of your pages on Google. With Sitemaps, you can automatically keep us informed of all of your current pages and any updates you make to those pages. Please note that submitting a Sitemap doesn't guarantee that all pages of your site will be crawled or included in our search results.
Sunday, July 31, 2011
5 Ways E - Books Can Increase Web Site Traffic
With software such as Adobe Acrobat and many inexpensive e-book compilers, creating an e-book is simple. All you really need for an e-book is content people are interested in reading. However, once you are finished creating one, what do you do with it? The truth is everyone loves receiving something for nothing. Use your e-book to entice people to come look at your product on your web site. If your e-book is filled with great content then your web site users will create a buzz about your e-book and products on their blogs.
One
One of the best ideas for marketing your e-book is to create free sample chapters to be viewed by any user. This is good especially if you want to sell your e-book. Allowing users to preview a couple of chapters will entice them to read more and if they want to read more than they have to purchase the full version.
Two
Give your e-book away for free. Most people who sale their products own a web site and have a shopping cart for their customers to purchase products. For every customer who spends money on your site, allow them the opportunity to download your e-book free of charge. Your customers feel they have received a special deal and you in turn may have earned yourself a loyal client.
Three
Entice more subscribers with a free download of your e-book. Do you have a monthly newsletter or e-zine? Maybe you want to increase the number of subscribers. Offer a free download of your book on your web site for anyone interested in subscribing to your newsletter or e-zine. Do this for a limited time only, occurring once or twice a year. People will not postpone subscribing to your newsletter if they feel there is a deadline.
Four
Do you teach e-courses? Do you feel your e-book has enough content you could present it in an e-course? Many teachers use their e-books to present the message of their course. After the course is over they offer their students a free download to keep so they can study the content on their own. Using this technique, the e-book is offered for sell on the website and the author gives the e-book away for free to students of the e-course they teach.
Five
Withdraw notable chunks of material from the e-book and transfer each of the chunks into a five-hundred word article. Article Marketing is a great way to increase name visibility. Submit these short articles on websites such as, EzineArticles.com, Goarticles.com, Articlebiz.com, or Articlealley.com. Each of your articles will contain your byline and bio box which will contain information about you and your products.
Conclusion
You can increase your web site traffic, your newsletter or e-zine subscription, and your e-course student population when you use an e-book as your marketing promotional tool. E-books can also increase sales of your product.
Resale Catalog - Click here
One
One of the best ideas for marketing your e-book is to create free sample chapters to be viewed by any user. This is good especially if you want to sell your e-book. Allowing users to preview a couple of chapters will entice them to read more and if they want to read more than they have to purchase the full version.
Two
Give your e-book away for free. Most people who sale their products own a web site and have a shopping cart for their customers to purchase products. For every customer who spends money on your site, allow them the opportunity to download your e-book free of charge. Your customers feel they have received a special deal and you in turn may have earned yourself a loyal client.
Three
Entice more subscribers with a free download of your e-book. Do you have a monthly newsletter or e-zine? Maybe you want to increase the number of subscribers. Offer a free download of your book on your web site for anyone interested in subscribing to your newsletter or e-zine. Do this for a limited time only, occurring once or twice a year. People will not postpone subscribing to your newsletter if they feel there is a deadline.
Four
Do you teach e-courses? Do you feel your e-book has enough content you could present it in an e-course? Many teachers use their e-books to present the message of their course. After the course is over they offer their students a free download to keep so they can study the content on their own. Using this technique, the e-book is offered for sell on the website and the author gives the e-book away for free to students of the e-course they teach.
Five
Withdraw notable chunks of material from the e-book and transfer each of the chunks into a five-hundred word article. Article Marketing is a great way to increase name visibility. Submit these short articles on websites such as, EzineArticles.com, Goarticles.com, Articlebiz.com, or Articlealley.com. Each of your articles will contain your byline and bio box which will contain information about you and your products.
Conclusion
You can increase your web site traffic, your newsletter or e-zine subscription, and your e-course student population when you use an e-book as your marketing promotional tool. E-books can also increase sales of your product.
Resale Catalog - Click here
If I purchase an e book with resale rights, what does it mean actually?
Resale rights or resell rights means the same thing. The difference is in the licensing that tag to it. There are private labels, master resale, and plain resell rights.
Private label resale rights allow its buyer to fully customize the package. The license that comes with the purchase will state something like 'can be given away', 'can be put the buyer name as the author', 'can sell master resale rights', etc. But usually, it does not allow selling private label rights except for 'unlimited' private label right.
Hopefully all these do not sound confusing to you. Just remember that licensing allows you to customize the package to a certain extent. That's all.
Master resale rights means the buyers can put their names together with the original e book author name and the most that they can change is the payment processor Buy Now button or adding their own special bonus for purchasing the e book.
The bonus really helps to differentiate the buyers in the marketplace in case they want to sell the e book later on.
Plain resell rights means the buyers can sell the license to another buyer and the selling stops there. That means they can sell to only one buyer or just one level below. They can't pass the license after that one buyer. But I can assure you, in my 2 years experience buying and reselling e books online, this type of licensing is almost obsolete. People either go for Master Resale Rights or Private Label Rights.
By now you have known that when you buy an e book online with resale rights, there are things that you can and cannot do depending on the licensing.
Resale Catalog-Click here
Private label resale rights allow its buyer to fully customize the package. The license that comes with the purchase will state something like 'can be given away', 'can be put the buyer name as the author', 'can sell master resale rights', etc. But usually, it does not allow selling private label rights except for 'unlimited' private label right.
Hopefully all these do not sound confusing to you. Just remember that licensing allows you to customize the package to a certain extent. That's all.
Master resale rights means the buyers can put their names together with the original e book author name and the most that they can change is the payment processor Buy Now button or adding their own special bonus for purchasing the e book.
The bonus really helps to differentiate the buyers in the marketplace in case they want to sell the e book later on.
Plain resell rights means the buyers can sell the license to another buyer and the selling stops there. That means they can sell to only one buyer or just one level below. They can't pass the license after that one buyer. But I can assure you, in my 2 years experience buying and reselling e books online, this type of licensing is almost obsolete. People either go for Master Resale Rights or Private Label Rights.
By now you have known that when you buy an e book online with resale rights, there are things that you can and cannot do depending on the licensing.
Resale Catalog-Click here
Why eBooks Are So Profitable & the Benefit of Creating Them
What are the benefits of writing eBooks to make money online?
There are a lot people out there wondering how to make money online and fast. There are only a couple of ways that will make you an income that is worth your time, and it's fast.
One is creating eBooks.
There are many benefits to writing an eBook
Even if you decide to write eBooks for yourself to sale the boat load of money you will earn is just ridiculous.
Those three benefits of creating eBooks, was a good enough reason for me to start writing eBooks and I haven't stop since.
Resale Catalog-Click here
There are a lot people out there wondering how to make money online and fast. There are only a couple of ways that will make you an income that is worth your time, and it's fast.
One is creating eBooks.
There are many benefits to writing an eBook
Benefit Number One
eBooks will always need to be created. Right now the direction the world is going, everything is going digital. People are buying Amazon Kindles and just downloading eBooks online and reading it from the kindle instead of going to a book store and buying a paperback book. The future is in eBooks.
Benefit Number Two
After you figure out how to write eBooks faster, the money doesn't stop coming in. after you have master the art of writing eBooks quicker than before you will start to make more money than you have ever seen. The reason for that is because of the high demand.
Benefit Number Three
The demand for eBook writers. Right now in the internet marketing world the demand for eBook writers is at an all time high. Most site creators don't have time to sit down and actually write out their own eBook, that's when they outsource the work to you.Even if you decide to write eBooks for yourself to sale the boat load of money you will earn is just ridiculous.
Those three benefits of creating eBooks, was a good enough reason for me to start writing eBooks and I haven't stop since.
Resale Catalog-Click here
15 Creative Ways To Make Money With eBooks!
1. Allow other e-zine publishers or web site owners to republish small nuggets or excerpts of information from your ebook with your byline or ad included.
2. Make extra profits from selling monthly updates of your ebook. You could also back end sell the extra never released chapters of your e-book.
3. Give away a free ebook and then give people an option of buying the paid version of the ebook. Also
let others give away the free version of your ebook.
4. Divide your ebook content into reports then give people the option of just purchasing the info they want.
5. Purchase reprint rights to other people's ebooks an combine them with your in a large package deal or private ebook library web site.
6. Change the benefits on your ebook ad copy into links. When people click on it take them right to the order page. It'll give them a urge to buy your ebook.
7. Charge people a cheap price to read half of your ebook. If they like it, they can pay full price to read the other half.
8. Offer freebies that are related to the ebook your selling. It could be free monthly ebook updates, free e-zine, free consulting, etc.
9. Show your prospects a sample page out of your ebook. Just black out some of the important info. This will make your prospects curious to buy.
10. Provide a low and high priced version of your ebook. Show benefits of each version side by side. People usually spend a little more for extra info.
11. Offer the reprint rights to your ebook. You can sell the rights with the regular purchase price or as a separate higher price.
12. Make your ebook available for offline people. Your could turn it into a print book, report, video, audio book, print newsletter, etc.
13. Redesign your ebook for specific niches. You can create multiple profits with very little work.
Ex:Turn a business ebook into a craft business ebook.
14. Give your prospects discount coupons on other products when they purchase your ebook. It could be your products or others that you made deals with.
15. Divide your ebook into online newsletter issues. You could charge a reoccurring monthly subscription for people to view each issue.
Resale Catalog-Click here
What Are eBooks All About?
Ebook stands for electronic book. These are usually in a word processor format or PDF file that can be emailed and delivered anywhere by virtual means. One of the first ebooks to receive national recognition was published and released by Stephen King. It was titled `Riding the Bullet`, and it was download 400,000 copies within a 24 hour time period.
Different forms of ebooks can be the following: training manuals, specialized reports that focus on the solution to a problem, a short novel, or short books of art and illustrations. Some of the most recent and more popular versions are online marketing materials, affiliate web materials, and EBay training and retailing instructions.
These orders are conveniently received instantly online, and they can be instantly downloaded and viewed. Ebooks offer viewing capabilities on PDA`s, smart phones, and the latest device - the ebook reader.
The environment is helped by not using paper and packaging materials when delivering. Text size can easily be made smaller or enlarged for easier viewing. Keywords can be searched within the complete text, and ebooks offer the capability of adding digital bookmarks.
The ebook was not invented and promoted to replace or harm the business of standard books. They are offered and distributed to gadget savvy people who love books a deferent mode and dimension to reading. There are tons of genres available including fiction, nonfiction, magazines, newsletters, blog updates, as well as niche markets that before were not easily accessible. They were formerly not profitable as they were too small to mass market like he release of a major book.
Ebooks offer the ability to carry and read multiple books at the same time, without the burden of lugging around heavy books. Bookmarks are especially useful when reading academic texts; this will increase research capabilities. Many ebooks are cheaper than traditional books.
Recovering an investment in ebook production and promotion can be done multiple ways; one of these is by placing affiliate links on the pages. Posting personal links on the pages, and also keep copies of the ebook stored in order to distribute in the future to promote other items. The ebook can also be offered to members of an email list or RSS feed. This makes people happy as they are getting something for free; they are then more likely to purchase future retail items. Word of mouth to promote your business can also be created in this way.
Another interesting niche opened up by the advent of the ebook is the opportunity for aspiring authors to be published, possibly leading to a career as an author. It can also be a way for someone to just express themselves and have it available for reading by multiple people.
Copyrighting an ebook ensures that only the author can distribute it; this can increase website traffic and raise search engine rankings. It can be offered as a free promotional item to entice visitors to actually purchase other items on the site. After leading users to the website, another ebook that can be offered is one that gives tips on writing and distributing them. If the owner of the website has the tools to format software to make ebooks, this can be another one offered for sale. A discount can be given on the software due to purchase of the ebook.
Ebooks are the wave of the future; they provide quicker and cheaper options to purchase and read books for book lovers who also love the world of the internet. They are also vehicles for affiliate marketing and promotional tools for online businesses and web distributed products.
Resale Catalog-Click here
Different forms of ebooks can be the following: training manuals, specialized reports that focus on the solution to a problem, a short novel, or short books of art and illustrations. Some of the most recent and more popular versions are online marketing materials, affiliate web materials, and EBay training and retailing instructions.
These orders are conveniently received instantly online, and they can be instantly downloaded and viewed. Ebooks offer viewing capabilities on PDA`s, smart phones, and the latest device - the ebook reader.
The environment is helped by not using paper and packaging materials when delivering. Text size can easily be made smaller or enlarged for easier viewing. Keywords can be searched within the complete text, and ebooks offer the capability of adding digital bookmarks.
The ebook was not invented and promoted to replace or harm the business of standard books. They are offered and distributed to gadget savvy people who love books a deferent mode and dimension to reading. There are tons of genres available including fiction, nonfiction, magazines, newsletters, blog updates, as well as niche markets that before were not easily accessible. They were formerly not profitable as they were too small to mass market like he release of a major book.
Ebooks offer the ability to carry and read multiple books at the same time, without the burden of lugging around heavy books. Bookmarks are especially useful when reading academic texts; this will increase research capabilities. Many ebooks are cheaper than traditional books.
Recovering an investment in ebook production and promotion can be done multiple ways; one of these is by placing affiliate links on the pages. Posting personal links on the pages, and also keep copies of the ebook stored in order to distribute in the future to promote other items. The ebook can also be offered to members of an email list or RSS feed. This makes people happy as they are getting something for free; they are then more likely to purchase future retail items. Word of mouth to promote your business can also be created in this way.
Another interesting niche opened up by the advent of the ebook is the opportunity for aspiring authors to be published, possibly leading to a career as an author. It can also be a way for someone to just express themselves and have it available for reading by multiple people.
Copyrighting an ebook ensures that only the author can distribute it; this can increase website traffic and raise search engine rankings. It can be offered as a free promotional item to entice visitors to actually purchase other items on the site. After leading users to the website, another ebook that can be offered is one that gives tips on writing and distributing them. If the owner of the website has the tools to format software to make ebooks, this can be another one offered for sale. A discount can be given on the software due to purchase of the ebook.
Ebooks are the wave of the future; they provide quicker and cheaper options to purchase and read books for book lovers who also love the world of the internet. They are also vehicles for affiliate marketing and promotional tools for online businesses and web distributed products.
Resale Catalog-Click here
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